"If a ad doesn't communicate on a emotional level, it is almost definite that it is worthless. Ann ad with no emotion like a message from a cement block: no feelings, no ideas, nothing to say. choosing the right motion for your message is very important; don't keep it out for fear of being to emotional" by Erick Kessels
I want to build an advertising with emotions it's all about the message, since Toms shoes its a company were I need the audience to feel and understand the message when reading or looking at the ad . I want to connect with the brand and feel what it's their purpose and actually believe in their philosophy "the future of tomorrow" It's about making in impact to receive an audience reaction!
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